Thursday, 8 August 2013

Dupe? Maybelline Colour Tattoo v.s. Seventeen Wild Metallic Eyes

Now, unless you’ve been living in a cupboard (and if you have, what are you doing? You’re not Harry Potter, get out of there) you’ll have heard every beauty guru in the land raving about the Maybelline Colour Tattoo eyeshadows, especially the colour ‘On And On Bronze’ ( (or ‘Bad To The Bronze’ as they call it in America – why do they change the names like that?! Seems funny to me!) I have had the ‘Eternal Gold’ colour for a while and love it, but somehow despite being a big fan of bronze eye shadow (and a make up shopping addict) I had just never picked this one up.

A few days ago I was perusing the aisles of Boots and decided it was time to rectify this situation! Not long after picking it up, I also came across this new Seventeen Wild Metallic Eyes cream in Wild Nude. I thought the colour was very similar to the On And On Bronze – and it cost about half the price! Being such a kind person (or a greedy person…you decide…) I decided to pick up both and do a quick comparison for you.

This is the first obvious difference when you go to apply the eye shadow. The Maybelline version is not the easiest eyeshadow to work with – it comes out creamy, but dries very quickly, so you need to apply it carefully and make sure you blend it straight away. The Seventeen eyeshadow on the other hand is a dream to apply – it’s creamy, feels nice on your eyelids and is extremely easy to blend. 

Now, I picked these because they looked similar in the packaging, but obviously the Seventeen eye cream is described as a nude colour, and this is reflected in how they look on. Both are neutral, but the Maybelline colour definitely has more of a bronze sheen, whereas the Seventeen colour is a more silvery-bronze metallic colour (it’s definitely not what I’d describe as a true nude!) Both colours are really pretty, but for a true bronze I would pick the Maybelline colour, whereas for a more subtle hint of metallic I’d pick the Seventeen version. 
Left: On And On Bronze Right: Wild Nude

I have to be fair here – the Seventeen eye cream doesn’t make any pretence at all about being long lasting, whereas the Maybelline Colour Tattoo claims to last 24 hours. I wouldn’t say it lasted that long on me (although I have quite oily eyelids, and it was a hot day) but it did last a good 4, which is decent! The Seventeen colour didn’t last quite as long, but when it did fade, it disappeared completely, which I would much prefer to a horrible cracking or streaking look!

Overall, I think the Seventeen Wild Metallic Eyes is a pretty good dupe for the Maybelline Colour Tattoo. If you want something super long lasting, still go for the Colour Tattoo, but if you want something more subtle – maybe for daywear, or if you’re not too confident applying eye shadow – the Seventeen version might even be better! I’m wearing the Seventeen colour today and loving it.

Have any of you ever tried these eyeshadows? What do you think? 


  1. Great comparisons. I love ti when people compare products :) x

  2. They really look alike great dupe review.

  3. I love the colour tattoos so I'll have to check out the 17 ones! x

  4. I've never tried the Seventeen eyeshadows but I absolutely love the Maybelline Colour Tattoos :) I have a mini collection of them now haha xx

    D Is For...

    1. Definitely try the Seventeen ones as well if you like them :) xoxo

  5. I bought the 17 one as a cheaper version! Love your nails & rings ♥

    Stevie | Stevie Hearts Makeup

  6. I have the gold Maybelline one too and love it. It is hard to apply though. I'm glad you said that, I thought it was just me being a bit inept!

    1. No way, it's definitely the eye shadow not us! :) xoxo

  7. Replies
    1. Thank you sweets! Your hair is amazing btw! xoxo


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