Thursday, 10 April 2014

Benefit It’s Potent Eye Cream Review

On an otherwise pleasant day last summer, I caught a glimpse of myself in the mirror and gasped. I was tanned, my make up was fine and my skin well moisturised but – what on earth was under my eyes? Talk about bags – these were more like suitcases. Too many late nights and early mornings coupled with, err, age (cry) left me running to Boots and buying every eye cream I could lay my hands on.

Nothing, however, has really seemed to help. I found that eye cream was either too intense for my still-not-that-old skin, leaving my eyes irritated and puffy, or did nothing at all and just felt like a completely wasted step in my skin routine. I was about to admit defeat until Christmas, when Santa (my Mum) dropped the Benefit ‘It’s Potent’ eye cream into my stocking, and I decided to give it a go. It’s beautifully packaged – a pretty little jar with a cork top, which I think looks lovely on my dressing table.

This, in my opinion, is the perfect eye cream for girls in their twenties or early thirties – people who have young skin but want to give it a boost. It’s a dream to apply – it feels thick and luxurious, but absorbs quickly and doesn’t give that overly powerful puffiness that some of the anti-ageing creams do. This makes it a pleasure to put on, so it’s not something you slowly start to ‘forget’ to make time for in your routine.

In general, I’ve found it really does shrink the bags under my eyes and makes me look a lot more fresh faced and ‘awake’, even when I’ve been burning the candle at both ends (always). I don’t suffer with dark circles, so I can’t say how it works on those, but it does seem brightening in general. It’s not the cheapest cream in the world, but at around £24 it’s half the price of some of the more expensive creams on the market, and I really do think it works. If you’re in the market for a decent eye cream, it’s worth checking out! 


  1. Thanks for the post!! I will definitely check it out!
    Little Beauty Blog
    Elizabeth x

  2. I've heard really nice things about this stuff! Thanks for the review :)
    Kallie - But First, Coffee

  3. I've been wanting to try this for a while!! Great post
    L x

  4. I really love this product, I'm glad that it's working for you too!
    And you're right the packaging is lovely

    Shannon Rebecca | Fashion & Beauty Blog

  5. This sounds lovely x

  6. Oooh I will have to check this one out. I always go to make up counters and they ask about what I do for my eyes in my skincare regime. And everyone comes out with the same horrified gasp when I say I do nothing. I'm still a teen and they think I need anti-age treatment! Anyway this one sounds perfect - not too intense, as you say, but keeping myself protected from the unfortunate later years…

  7. I've been wondering about this eye cream, I really need something for under my eyes x


© Cat Cruse. All rights reserved.